Newsletter Masthead

Using Adobe InDesign I designed a Digital Newsletter for my small business, Alluring Foliage. The newsletter was made to be a seasonal or quarterly update about what was new and had been happening with Alluring Foliage. The theme of the newsletter is about using nature to inspire art and creativity. Various shapes, graphics, and photos relating to nature were used. Text was broken up by interesting images and facts to allow for easier, more engaged reading. The colors green and yellow were primarily used to invoke a bright and clean feel with a summer and nature vibe. The logo for Alluring Foliage was used as a background on the main pages of the newsletter to impart the business author of the newsletter without stating so in the text. Triangle graphic shapes were used in various places to bring thoughts back to Alluring Foliage whose logo uses a triangle.